On March 9, tourists and residents participated in the free coffee experience in Buon Ma Thuot city and several localities in Dak Lak province.

Enjoying free coffee provided an exciting experience for visitors to Buon Ma Thuot city. .
This event is one of the main activities within the framework of the 9th Buon Ma Thuot Coffee Festival in 2025. So far, more than 420 coffee shops across Buon Ma Thuot city and the districts of Ea H’leo, Krong Ana, and Krong Bong have registered to serve free coffee for at least one day (March 10, 2025). Additionally, during the festival (from March 9 to March 13, 2025), at the Agricultural Product Market, OCOP products from Buon Ma Thuot city (Ton Duc Thang Street, Tan Loi Ward); the Buon Ma Thuot Coffee Street Book Fair (number 02, Phan Chu Trinh Street, Thanh Cong Ward); Phan Dinh Grot Street (Buon Ma Thuot city) and various coffee shops will also organize free coffee programs.
On Phan Dinh Grot Street (Buon Ma Thuot city), early in the morning, many residents and tourists gathered to enjoy coffee. Mr. Nguyen Hoai Bao (a visitor from Ho Chi Minh City) shared that this was his family's first time attending the Buon Ma Thuot Coffee Festival and also their first experience tasting coffee on a clean, beautiful green street along with hundreds of other visitors. He also had the opportunity to interact and learn about the cultivation, care, processing, and brewing of coffee. The free coffee program left him with numerous impressions and he considered it a unique and delightful trip for him and his family during the early Spring of 2025.

Local residents and tourists enjoying free coffee on Phan Dinh Grot Street.
Mr. Le Thanh Tien - owner of Khang Coffee shop (Trần Huy Liệu Street, Buon Ma Thuot city) stated that to support the 9th Buon Ma Thuot Coffee Festival in 2025, his shop will offer free coffee from March 9 to March 13, 2025. This is a special occasion to express gratitude to customers who have supported his shop over time as well as accompanying tourists in Buon Ma Thuot during the festival period.
Visitors and residents coming to Dak Lak province during the festival from March 9 to March 13, 2025, will have the opportunity to enjoy free coffee at many locations. This novelty aims to create a memorable impression and an exciting experience for residents and tourists during the 9th Buon Ma Thuot Coffee Festival in 2025.
This also serves as a meaningful and practical activity to promote the Buon Ma Thuot coffee brand, develop specialty coffee in Vietnam, and gradually position Buon Ma Thuot as a destination for coffee enthusiasts worldwide.

